Firstly, we begin with our in-house group tasting sessions. the Tenshi team get together to test each flavour to get a feel of how well the flavours are put together.
The team will then judge the liquid on 3 factors: vapour production, smoothness and of course, taste.
We also take this process further; Is there something missing? Could we change anything to make it even better? And finally, does it level up to our current flavours?
If the answer to the final question is ‘NO’, we continue our quest to producing something worthy of taking the new #1 title.